Monday, March 20, 2017

Campbell CEO Denise Morrison returns to the heart of the mission to propel company forward


Part 1: Defining the future through foresight

Highlights: 

  • Four promising growth platforms that will provide immense opportunity.  
  • How e-commerce is already transforming the food industry.
  • The line between snacks and meals is blurring. How the snacks of tomorrow will be more purposeful and functional.  

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Part 2: The age of transparency and personalization 

Highlights: 

  • Biometric testing and personalized nutrition are leading us away from "one-size fits all" diets. 
  • Morrison explores the idea of "limitless local" and how the future will continue to foster narratives around quality, community and origin. 


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Part 3: An in-depth conversation with Carlotta Mast 

Highlights: 

  • How great leadership and a deep reflection of their original mission is galvanizing Campbell.
  • What does transparency mean and why is it important for building consumer trust? 

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Part 4: Big and small companies can learn and grow together 

  • How natural and organic products can be made more accessible to all consumers.
  • What are the key things that Campbell looks for when investing in start-ups?
  • Ways to mentor the next generation of women entrepreneurs and leaders.


 

 This session—Friday Keynote: Denise Morrison—was recorded at Natural Products Expo West 2017. Click download below to access the slides.  

 

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