Q&A with Greg Horn
Greg Horn is CEO of Specialty Nutrition Group and has worked for companies that include Garden of Life and GNC. Horn is leading an effort to sort through the science of nutrition and evaluate the studies for rigor and relevance. Horn says creating a database of what the best science says about nutrition—whether it’s positive or negative about particular ingredients—is essential to help grow the industry in the face of media skepticism and consumers demanding more evidence and transparency. Culling the good studies from the bad may also help product developers create formulations that deliver on the promise of nutrition.
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